Business Strategy

Fairmont Hotels & deoxyadenosine monophosphate; Resorts: PESTEL Analysis of Norway Module Co-ordinator: Mr. Michael Ward Course: Economic environs in Europe Submitted by: RS Submitted to: Mr. Michael Ward Submission get wind: 18 February 2009 University of Rennes 1 Graduate School of Business presidency (IGR-IAE) January 2009 Executive Summary both business has objective to ferment internationally. Hotel industry is also not an exception. Before entering into a new market, there be several important factors head to be considered to make the ripe(p) decision. These factors are political, economic milieu, technological, socio-cultural, ecological, and legal environment of the country because these factors could charter tremendous impact on the business. The aim of this report is to probe these factors to make the right strategy for Fairmont Hotels & ampere; Resorts to enter into Norse market. The result of the analysis shows that there are more compul sory facts than negative facts for Fairmont to enter into Norway. Table of field of study 1. Introduction 1 1.1 Fairmont Hotels & Resorts 1 1.2 Norway in worldwide 2 2. Political and legal environment in Norway 2 2.1 Judicial system and law enforcement 3 2.2 Competition ecesis 3 2.

3 The corporate tax system and tax income of capital income 4 2.4 Labour policy 4 2.5 Entrepreneurship 5 3. Economic sectors 5 3.1 Economic education and prospects 6 3.2 Norways International make out 7 3.3 Trade with EU 8 3.4 Foreig! n direct investment 8 4. Socio exponentiation 9 4.1 Demographics of Norway 9 4.2 Household consumption 10 4.3 financial backing patterns and life styles 10 4.4 Hospitality and tourism industry in Norway 11 4.5 Culture and media 11 4.6 Income distribution 11 5. Innovation, investigate and development (R&D)12 5.1 Telecommunication 12...If you want to get a overflowing essay, order it on our website: OrderEssay.net

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